Communication strategy
Key messages, audiences, channels and a yearly communication plan.
Public relations (PR) services
In short
Public relations (PR) is planned communication that builds a company's awareness and trust through media, expert articles and events. netgroup combines PR with SEO and GEO: mentions in trusted publications strengthen not only reputation but also how Google and AI assistants see your company.
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Public relations (PR)
What you get
Press releases
Preparing and distributing news to media in Lithuania and abroad.
Expert articles
Articles, interviews and comments by your executives and specialists.
Media relations
Journalist selection, pitching and follow-up for publications.
Crisis communication
A readiness plan and support when you need to communicate fast and clearly.
Who it's for
Who it's for
- Companies announcing news or a product
- Executives building expert profiles
- Companies entering a new market
- Organisations needing crisis communication
Technologies and systems
- Press releases
- Expert articles
- Media monitoring
- Crisis communication
- Events
How it works
How it works
01
Insights
We clarify goals, audience and news potential.
02
Plan
Messages, topics, channels and a calendar.
03
Execution
Copy, distribution and media relations.
04
Results
A report on publications, mentions and impact.
Public relations (PR)
Frequently asked questions
How is PR different from advertising?
Advertising is paid directly to a platform; PR earns attention in media and trusted sources, which usually builds more trust.
Can you guarantee a publication?
No – editors decide what to publish. We ensure well-prepared news, precise journalist targeting and professional communication.
How does PR help SEO and GEO?
Mentions and links in trusted publications strengthen your authority for Google, and AI assistants often rely on exactly such sources.
Do you work with foreign media?
Yes, we can prepare and distribute releases in English and other languages for target markets.
Related services
Inquiry
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